If you’re rocking a WordPress blog, it’s key that you change the permalink structure so that your URLs display both the date of the your blog posts as well as the title—search engines like new content and they want to identify that content.
The importance of this can’t be underestimated. As seodesignsolutions.com says:
The value of a great title for SEO purposes is invaluable. The title is the first thing a search engine sees to determine (what is this page about) and how does it relate to the sites theme and the keywords contained within the page.
To use this sort of structure in WordPress, go to the Settings menu, select permalinks, and then select “Day and name” as your permalink structure. Now just click “Save Changes” and you’re done.
I recommend sticking with simple solutions when they work, which is why I think selecting “Day and name” for your permalink structure is the way to go. It’s one click, you’re getting about all you can expect to get from search engines, and it takes about 3 minutes to complete.
However, if you’re up for something for adventurous, you can read more about integrating categories and tags into your permalinks, be sure to consult the WordPress Codex and verify that your webserver is capable enough to handle what you’re throwing at it.
You may very well squeeze more traffic out of this by including, for example, category titles that are particularly well-trafficed key words. However, if your titles are already accurate and complete descriptions of your content, this permalink complication can be avoided without any noticeable effect on your traffic numbers.
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