Tagging your posts online is vital. Your post contains lots of keywords—words that people might be searching for—but may not contain every term relevant to the content you’ve produced. Tags help you include more terms with your post and cue search engines to which terms in the post are most important, helping people who really want your content to find it.
Say, for example, that you’re writing a blog post about a new policy to come out of the White House, but you never actually mentioned President Obama within the text of the post. Including “Obama,” “President Obama,” “Barack Obama,” and even “Barack Hussein Obama” could help you grab extra eyeballs who want to read about the latest news to come from the administration.
That said, how do you make this process quick, easy, and ensure you’re using the best tags for your post? It’s simple with Simple Tags. This plugin provides a set of menus that will drop into your posts, allowing you to click tags you’ve already used—referred to as “Local Tags”—as well as tags recommended by Yahoo! and Tag The Net. By clicking on the tags you think are appropriate, Simple Tags will fill in the Tags box in WordPress quickly.
Also consider any popular mispellings of the terms in the content of your post. Just like you should buy mispellings of your domain name and redirect them to the correctly spelled version, you should throw in mispelling of keywords for those who are spelling-challenged. Google corrects spelling errors, but you’ll notice the best sites will appear in search results for even gross mispellings of keywords.
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